Project Brief - SAXX 2024 Swim Campaign.

Position SAXX as an instigator of change to better men's lives by helping them feel comfortable in their clothes. Leverage brand attributes of being provocative, straightforward and obsessed with the comfort of your manhood. ​

Art Director: Jenny Shipper
Photographer: Ivana Djordjevic
Graphic Design + Editor: Sharmaine Sermonia

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